Win and Keep Your Best Clients 
The tech sales market is saturated with competitors… many of whom will go to any length to win your deals. In this market, most purpose-driven tech companies are finding themselves torn between upholding their values and making sure they win the sale.

The good news is, this is the perfect opportunity to leverage who you are and what you stand for, to know your customer better than anyone else in the market and show them you have their back, which will get you the inside info you need to customize the deal-winning offer, and win the lifetime loyalty of your customers.

We've harnessed key findings from the largest corporate environments and made the tools and strategies of Fortune 100 companies available at your fingertips.

We specialize in helping you achieve hyper growth in your Sales and keep you there.

The Three Factors of Wau

​Master Win-Win Negotiations

No successful leader makes it to the C-suite without a savvy bulls**t meter.
If your sales team is negotiating to optimize only for your own contract size or soonest close date, they will know and you’ll instantly become nothing more than a potential vendor.
When you take the time to dive into their experience, empathize with their needs, and design and deliver a contract based on their logistical AND human needs, you become part of their trusted circle. They’ll share what’s really going on because they know you care, and you’ll use it to help them and never against them.
That not only puts you in position to win the deal… you’re now in a category of their own, as a trusted advisor, and they will always choose to work with you unless you give them a reason NOT to.

Create Instant Connection

With a C-suite buyer, you only have one chance to make a winning first impression. How you meet, and the initial connection you build, determines if you’re on the inside or outside.
When you show up prepared to optimize HUMAN capital, you’ll win over a pure numbers game:

  1. ​Leverage connections to access the deal makers
  2. Build rapport instantly
  3. Position yourself as values-aligned industry leaders
  4. Deliver value​ in each moment
  5. Earn their trust and respect

Selling on Purpose

Nobody enjoys working with pushy salespeople, so you don't want to be perceived as one.

What if...
Every conversation you have with a prospective client is spot-on in meeting their needs, and they relish learning more about your solutions?

Or better yet...
People are clamoring to work with you because they've already heard how much value you bring to the table?

Keep reading to see how we can help attract and retain your ideal clients.

Services

Design Your Sales Systems


Each business is different and has unique visions and goals. That's why we would hold a Discovery session to find out what challenges you're facing, and what you'd like to accomplish from our work together.

From there, we design a sales system tailored to rapidly accelerate results!
  

​Strategy and Mentoring

To structure yourself and your sales for success, it is crucial to first fully understand your mindset to uncover any subconscious habits, fears or other barriers that could be blocking you (and your business) from moving to the next level.

Once we go about removing those barriers, we can then lay a new foundation to a successful mindset to achieve and sustain your desired results.

The Wau Factor absolutely loves bringing out the best in people, so they can bring about their best for themselves, their businesses, and their communities. It would be an honor to be entrusted with helping you drive your business to a successful future!

Sales Leadership Training

Sales Professionals are entrepreneurial by design. They're running their own mini businesses inside the business. Not only do they need to understand how to serve customers well to earn their ongoing investments, they also need to understand what their companies are capable of delivering to these customers. In today's market, it's about consistently providing value.

Our Sales Leadership Training focuses on how to galvanize your team towards your empowered vision for your business...and driving them to bring out their best performance and results.

Recruiting & Hiring


We know that having the right people on your team matters...it can make or break you.

That's why recruiting and hiring the right candidates for Sales and Customer Success in is critical. Our services include qualifying, arranging interviews, and hiring the right team to amplify your ROI.

About Amy

Amy has over 20 years of experience in sales and consulting leadership working with startups and global enterprises like IBM, Oracle, Microsoft, Cisco and Salesforce. In her career, she’s generated over $82 million in revenues and won several sales and President’s Club awards. Her unique blend of human connection and client-relationship experience has led her to a career coaching business owners on taking their sales into hypergrowth. She specializes in helping leaders and sales teams to navigate today’s fast-paced sales environment to create a clear strategy and path to enduring success in the midst of fierce competition.

She helps her clients build connections with prospective clients by seeking to truly understand their business visions and challenges, so that they feel their needs are seen and heard. Creating this connection bridges the gap to deeper understanding and trust, which fosters partnerships and sales. This values-based approach builds lasting relationships with customers that transcend the immediate opportunity, to create lifetime raving fans.
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Amy draws from her degrees in Business Administration and Literary Fiction to create a unified vision that spans from the big picture of the entire company, to the unique personal story of each stakeholder, so that the sales process offers a compelling narrative that resonates strongly with the whole organization and creates win-win opportunities that lead to big results.​

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